Every business owner can feel that their priorities lay somewhere else rather than the tech. While there are so many different aspects of a business that need addressing, from the marketing components to the morale of the employees, sometimes it benefits any business owner to have a little bit of basic knowledge. Case in point: the technology side of things. While we’re not asking you to build a computer from scratch, when there are little issues that you can fix yourself, rather than having to phone the IT department, it’s always worth having a little backlog of information so you can address these things rather than wasting time. Let’s provide you with some of the basics.
We can tend to get frustrated because the computer is not going as fast as we want it to. But this means that while there are things that can make your Catalina slow if you can start to troubleshoot these issues, or at the very least go through the troubleshooting process that’s laid out for you online you can get to the root of the problem. And we have to remember that not every IT expert has every morsel of knowledge at their fingertips. If you can learn to troubleshoot the most basic issues you will very likely get to the root of the problem. When we call an IT helpline they tend to help us troubleshoot these problems but when we know how to fix the issue ourselves we will save a lot of time.
Do you really know how to use your spreadsheet? If you’ve got a snazzy Excel program it’s worth knowing how to use it because it’s not just a way to store information in neat little boxes but it can help you to calculate formulas without having to get your calculator out! Using spreadsheets is a perfect way to organize your information but if you are looking to get more out of it, it can help you to create timesheets, labels, invoices, and so much more.
Blogging is something that everybody needs to do these days and so if you are reliant on a programmer to make a little change to your website each and every time this is a costly and lengthy process. It’s far better for you to learn to update WordPress yourself especially if it’s something so little that it feels like a complete waste of time to call a specialist programmer.
If you don’t know how to monitor the results of your SEO and your website, analytics will serve you well. There are so many different analytics tools out there including Google Analytics, and if you really need to check the number of visitors to your website or find out more about specific demographics you can get all this information at your fingertips. Any small business needs to have people on board that can do all these things. And when you are running a company, you may find that you’ve got plenty of people around you to do these things but when you need to access information quickly, sometimes there is no point in sending an email to someone who can give you the information a few hours later. Save yourself some time!